Three Tips for Hosting Small, More Frequent, Inclusive Events (And Why You Should)

Does your company or an organization host a significant annual event? While these gatherings are lovely and serve a purpose, it might be worth considering hosting smaller, more frequent events to achieve the same goal.

Kim Lawton, CEO of Enthuse Marketing Group, an experiential agency, provided insight in a guest article for MarketingProfs.

“By investing in more intimate, recurrent events, you’ll reap longer-lasting benefits and foster stronger, more inclusive business relationships,” Lawton wrote. “To get the most out of this type of event planning, however, you can’t simply do everything the same way you would with an annual gathering. Instead, you need to fashion your regular events around a high standard of inclusivity and collaboration.”

Click here to read the full article.